Search Engine Optimiser Service
If you have a website and have not applied best-practice Search Engine Optimisation then you might as well be trying to hide from the world. Without SEO, your site may not be found by people looking for your products or services. Using SEO, we can help you get your website out to the world… reaching your target market and improving your bottom line.
What is SEO?
Search engine optimisation is the process of improving the ranking of your web pages on search engines. SEO aims to push your web pages to the top of organic or unpaid search results pages – Google, Yahoo and Bing. This way, prospective clients find your website when they make search engine queries about your business brand, products or services.
Why Do You Need SEO Today?
Businesses need leads they can convert to customers. Surveys show that SEO ranks highest with growing importance as a source of leads, gaining a grade of 94% — beating social media (85%), emails (79%), and blogs (68%). Studies also found that the level of SEO being conducted by businesses is directly proportional with the conversion rates they get. A business doing trial or basic SEO gets only 2% conversion rate but that rises when the business moves up to more advanced and long term SEO with 10% average conversion rate.
You need SEO to improve your search engine rankings to increase traffic! Boost your leads and sales and grow your business! Get an SEO package now!
What does Google say?
Google hates SEO nowadays because Google wants one of two things: your website to rank organically (naturally) or for you to use Pay Per Click (PPC) and pay to advertise.
There are ways to help your website to rank organically so today SEO is more about not doing things wrong than artificially boosting SEO with old fashioned methods like mass bank linking (getting tons of poor quality websites to include a link to your website) or keyword stuffing (using unnaturally high numbers of keywords in your copy). If you’ve had another marketing firm to do this for you in the past, the first thing we’ll do to help you is to “clean up your act”.
We are very careful to adhere to Google’s recommendations. Today, 91% of people online use search engines frequently and Google takes a commanding 66.80% market share. If you dominate Google, you’ll dominate the search rankings. People will find you if they can find you on Google.
Unlike other freelancers and agencies, we use a broad and unique strategy including what we call “Web 3.0”. This includes the multi-coloured “Hummingbird effect of the crowd”: Google pays a lot of attention to what customers and communities say about your business so we help both to say the right things.
We don’t believe in “black hat” or “white hat” tactics. Google and other search engines hate “black hat” or dubious optimisation efforts like spamming, keyword stuffing, and cloaking. Google also now actively dislike “white hat” tactics too. In fact, our methodologies abide by all the latest algorithm updates by Google, including all Penguin and Panda updates.
What We Do – SEO Services
SEO involves the application of complex guidelines and adept techniques in the design, architecture, coding, content, promotion, and linking of your website. It starts with intelligent research on the best keywords or search queries your prospects search in Google.